Privacy Policy

1. Information We Collect

GuideLight Systems LLC ("GuideLight," "we," "us," or "our") collects basic contact information when you interact with our services, including:

• Name
• Phone number
• Email address
• Business name and details
• Communication preferences

This information is collected when you request information, schedule demos via text message (SMS), complete website forms, or sign up for our services.

2. How We Use Your Information

We use your personal information solely to:

• Respond to your inquiries and requests
• Schedule and conduct product demonstrations
• Provide customer support and technical assistance
• Deliver the services you have requested
• Send important service-related notifications
• Improve our products and services

We do not sell, rent, or share your personal information with third parties for marketing purposes.

3. SMS/Text Messaging

By texting DEMO or any keyword to our phone number, you consent to receive text messages from GuideLight Systems related to:

• Demo requests and scheduling
• Customer support
• Service updates and notifications

Message frequency varies based on your interactions with us. Message and data rates may apply according to your carrier's plan.

You may opt out of text communications at any time by replying STOP. For help, reply HELP or contact us at help@guidelightsystems.com.

4. Data Security

We implement industry-standard security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. This includes:

• Encrypted data transmission (SSL/TLS)
• Secure data storage with access controls
• Regular security audits and updates
• Employee training on data protection

5. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements.

6. Third-Party Services

We may use trusted third-party service providers to help us operate our business and deliver services to you, including:

• Cloud hosting providers
• Customer relationship management (CRM) tools
• SMS/text messaging platforms
• Analytics and monitoring services

These third parties are contractually obligated to protect your data and use it only for the purposes we specify.

7. Meta Platform Integration

When you use GuideLight services through WhatsApp, Facebook Messenger, or Instagram:

Data We Receive from Meta:

• Your phone number (WhatsApp)
• Your Facebook or Instagram username and profile information
• Messages you send to our business accounts
• Delivery and read status of messages

How We Use This Data:

• To provide automated customer service responses
• To capture and manage leads on behalf of our business clients
• To schedule appointments and answer inquiries
• To maintain conversation history for context

Data We Share with Meta:

• Outbound messages and responses sent on behalf of businesses
• Message delivery confirmations

Your Meta Rights:

You can manage your privacy settings and data directly through WhatsApp, Facebook, or Instagram. Meta's own privacy policies also apply to data they collect when you use their platforms to communicate with GuideLight-powered business accounts.

For more information about how Meta handles your data, visit:

• WhatsApp Privacy Policy
• Facebook Data Policy
• Instagram Data Policy

8. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete data
• Deletion: Request deletion of your personal information
• Opt-Out: Unsubscribe from marketing communications at any time

To exercise these rights, contact us at help@guidelightsystems.com.

9. Cookies and Tracking

Our website may use cookies and similar tracking technologies to improve your browsing experience, analyze site traffic, and understand user preferences. You can control cookie settings through your browser preferences.

10. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on our website with a new "Last Updated" date.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: